Unisource is the leading independent marketer and distributor of commercial printing and business imaging papers, packaging systems and facility supplies and equipment in North America.

In early 2003, Unisource began to notice that their many of their leads were dropping out of the sales cycle early. In response, they collaborated with Naehas to develop and execute an extremely successful lead nurture marketing campaign.

Download the Unisource Lead Nurture case study to learn how Naehas helped:

• Increase overall sales more than 350%
• Achieve 25% market penetration
  
• Specifically target key customer segments vs. mass catalog distribution
• Individually manage and track response rates for quick turnaround to their sales team

Detailed strategy and results can be found in the full case study, which is available to download for FREE.